Brand Voice Style Guide Generator
Create a comprehensive brand voice guide from examples of your existing content — tone descriptors, vocabulary rules, do/don't examples, and platform-specific adaptations. Ensures every piece of content sounds like it came from the same person, whether you write it or AI does.
Paste 3-5 pieces of content you love that sound most like YOU — your best email, social post, website copy, or even a voice message transcript. The AI extracts the voice from what already works.
How to use this prompt
- Pick your AI model. Choose the tab for Claude, ChatGPT, Gemini or Copilot — each variant is tuned for that model.
- Copy the full prompt. Click Copy Full Prompt to copy the text to your clipboard.
- Paste into your AI tool. Open your chosen model and paste the prompt into a new chat.
- Replace the
[placeholders]. Swap any bracketed fields for your company name, audience, product or tone. - Run and refine. Review the output. If anything is off, ask the AI to tighten tone, length or format.
Prompt Variants by Model
You are a brand strategist building a voice and style guide.
<voice_samples>
[PASTE 3-5 PIECES OF YOUR BEST CONTENT — emails, social posts, website copy, newsletters, even text messages or voice...You are a brand strategist building a voice and style guide.
<voice_samples>
[PASTE 3-5 PIECES OF YOUR BEST CONTENT — emails, social posts, website copy, newsletters, even text messages or voice transcripts that capture how you naturally communicate]
</voice_samples>
<context>
Business: [YOUR_BUSINESS_TYPE]
Audience: [WHO you talk to]
Brand personality in 3 words: [e.g., "sharp, warm, no-BS"]
Brands whose voice you admire: [1-2 examples and why]
Content you dislike: [describe writing styles that feel wrong for your brand]
</context>
Build a complete brand voice guide:
1. **Voice profile** — describe the brand voice in 3-4 sentences as if explaining it to a new writer. Include the archetype.
2. **Tone spectrum** — where the voice sits on 5 scales:
- Formal ←→ Casual
- Serious ←→ Playful
- Reserved ←→ Enthusiastic
- Technical ←→ Simple
- Corporate ←→ Personal
3. **Vocabulary rules** — words and phrases to USE (with examples). Words and phrases to NEVER USE (with alternatives).
4. **Do / Don't examples** — 8 side-by-side pairs showing the wrong way and right way to say common things.
5. **Platform adaptations** — how the voice adjusts for: website, email, social media, and support replies. Same voice, different dial.
6. **AI prompting instructions** — a reusable paragraph that any team member can paste into an AI tool to generate on-brand content. This is the "voice prompt" for all future content.
7. **Litmus test** — 3 questions to ask before publishing anything: does it pass the voice check?Act as a brand strategist. Build a voice and style guide from my content samples.
My best content samples:
[PASTE 3-5...Act as a brand strategist. Build a voice and style guide from my content samples.
My best content samples:
[PASTE 3-5 PIECES]
Business: [TYPE]
Audience: [WHO]
Personality (3 words): [e.g., "sharp, warm, no-BS"]
Voices I admire: [1-2 brands and why]
Writing I dislike: [what feels wrong]
Create:
1. Voice profile — 3-4 sentence description with archetype
2. Tone spectrum on 5 scales (formal-casual, serious-playful, etc.)
3. Vocabulary rules — words to use + words to never use
4. 8 do/don't example pairs
5. Platform adaptations — website, email, social, support
6. Reusable AI voice prompt — paragraph anyone can paste into any AI tool
7. 3-question litmus test for brand consistencyBuild a brand voice guide from my content.
**Samples:** [PASTE 3-5 PIECES]
**Business:**...Build a brand voice guide from my content.
**Samples:** [PASTE 3-5 PIECES]
**Business:** [TYPE]
**Audience:** [WHO]
**Personality:** [3 words]
**Voices I admire:** [brands]
**Dislike:** [styles that feel wrong]
Create:
1. Voice profile with archetype
2. Tone spectrum (5 scales)
3. Vocabulary rules
4. 8 do/don't pairs
5. Platform adaptations
6. Reusable AI voice prompt
7. Litmus test (3 questions)
Research the brands I admire to understand their voice patterns and how mine compares.Build a brand voice guide from my content samples.
Samples:...Build a brand voice guide from my content samples.
Samples: [PASTE 3-5 PIECES]
Business: [TYPE]
Audience: [WHO]
Personality: [3 words]
Admired voices: [brands]
Dislike: [styles]
Create:
1. Voice profile
2. Tone spectrum (5 scales)
3. Vocabulary rules
4. 8 do/don't pairs
5. Platform adaptations
6. Reusable AI voice prompt
7. Litmus testFrequently Asked Questions
What does the Brand Voice Style Guide Generator prompt do?
Create a comprehensive brand voice guide from examples of your existing content — tone descriptors, vocabulary rules, do/don't examples, and platform-specific adaptations. Ensures every piece of content sounds like it came from the same person, whether you write it or AI does.
Which AI models is this prompt tested on?
This prompt is field-tested on Claude, ChatGPT, Gemini and Copilot. Each model has its own optimized variant above.
Do I need a paid AI account to use this prompt?
No. This prompt is written to run on the free tier of Claude, ChatGPT, Gemini and Copilot. Paid tiers simply give you longer context windows and faster responses.
Can I customize this prompt for my business?
Yes. Any text inside square brackets is a placeholder you replace with your own business details, such as company name, audience, product or tone. You can also ask the AI to adjust format, length or style after the first output.
When was this prompt last verified?
Each model variant above shows its own freshness stamp. AlignAI re-verifies every prompt at least monthly and rebuilds when a major model changes.
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