Landing Page Copy & Structure Generator
Generate complete landing page copy — headline, subhead, hero section, benefits, social proof placement, CTA sequence, and objection handling — structured for conversion. Works for product launches, service pages, lead magnets, or event signups.
Pro tip
Paste in your best-performing ad copy or customer testimonial as a starting point. The AI will match that voice and energy across the full page.
Prompt Variants by Model
Claude
Claude 4.x
FRESH APR 2026
You are a conversion copywriter who specializes in landing pages for small businesses.
<page_brief>
Page purpose: [product launch / service page / lead magnet / event signup / waitlist]
Target...You are a conversion copywriter who specializes in landing pages for small businesses.
<page_brief>
Page purpose: [product launch / service page / lead magnet / event signup / waitlist]
Target audience: [WHO specifically — role, pain point, situation]
Primary offer: [WHAT you are offering]
Key benefit: [the ONE result they get]
Price or commitment: [cost, time, or action required]
Top 3 objections: [why would someone NOT convert?]
Social proof available: [testimonials, stats, logos, case studies — list what you have]
Desired tone: [professional / conversational / bold / friendly / authoritative]
CTA action: [Sign Up / Buy Now / Book a Call / Download / Join Waitlist]
</page_brief>
<examples>
[PASTE any existing copy, ads, or testimonials that capture your voice]
</examples>
Write the complete landing page in this structure:
1. **Hero section** — headline (max 10 words), subhead (1-2 sentences), CTA button text, supporting visual description
2. **Problem section** — 3 pain points the visitor is feeling right now, written in their language
3. **Solution section** — how your offer solves each pain point, feature-to-benefit format
4. **Social proof block** — how to arrange the proof you have for maximum impact
5. **How it works** — 3-step simplification of the process
6. **Objection handling** — address each of the 3 objections with a short reframe
7. **Final CTA section** — urgency-driven closing with headline, one-sentence summary, and button
8. **Meta elements** — page title tag (60 chars), meta description (155 chars), OG title
Write in the voice and tone specified. Every section should drive toward the CTA.
Notes: Claude excels at maintaining consistent voice across long-form copy. The examples block lets it match your existing brand voice precisely. Ask for 3 headline variations to A/B test.
ChatGPT
GPT-5
FRESH APR 2026
Act as a conversion copywriter with 15 years of experience writing landing pages that convert for small businesses.
I need complete landing page copy for:
Page type: [product launch / service /...Act as a conversion copywriter with 15 years of experience writing landing pages that convert for small businesses.
I need complete landing page copy for:
Page type: [product launch / service / lead magnet / event / waitlist]
Target audience: [WHO — role, pain, situation]
Offer: [WHAT]
Key benefit: [ONE result they get]
Price/commitment: [cost or action]
Top 3 objections: [why they might not convert]
Social proof I have: [testimonials, stats, logos]
Tone: [professional / conversational / bold / friendly]
CTA: [Sign Up / Buy / Book / Download / Join]
Existing copy or voice samples:
[PASTE ANYTHING]
Write the full page:
1. Hero — headline (10 words max), subhead, CTA button text, visual suggestion
2. Problem — 3 pain points in their words
3. Solution — feature-to-benefit for each pain point
4. Social proof layout
5. How it works — 3 steps
6. Objection handling — reframe each objection
7. Final CTA — urgency close with headline and button
8. SEO — title tag (60 chars), meta description (155 chars), OG title
Make every word earn its place. No filler.
Notes: ChatGPT handles creative copywriting well with persona prompts. Follow up with "Now write 5 alternative headlines for A/B testing" and "Write the Facebook ad that drives traffic to this page."
Gemini
Gemini 3 Pro
FRESH APR 2026
I need landing page copy for my small business.
**Page type:** [product / service / lead magnet / event / waitlist]
**Audience:** [WHO — role, pain point, situation]
**Offer:**...I need landing page copy for my small business.
**Page type:** [product / service / lead magnet / event / waitlist]
**Audience:** [WHO — role, pain point, situation]
**Offer:** [WHAT]
**Key benefit:** [ONE result]
**Price:** [cost or commitment]
**Objections:** [top 3 reasons they would not convert]
**Social proof:** [what I have — testimonials, stats, logos]
**Tone:** [professional / conversational / bold / friendly]
**CTA:** [desired action]
Voice samples: [paste existing copy]
Research top-performing landing pages in my industry for structure inspiration, then write:
1. Hero section — headline, subhead, CTA, visual suggestion
2. Problem — 3 pain points in audience language
3. Solution — benefits mapped to each problem
4. Social proof layout
5. How it works — 3 steps
6. Objection handling
7. Final CTA with urgency
8. Title tag (60 chars), meta description (155 chars), OG title
Notes: Gemini can research competitor landing pages in real-time for structural inspiration. Ask it to analyze specific competitor URLs before writing to identify positioning gaps you can exploit.
Copilot
Copilot (Microsoft 365)
FRESH APR 2026
Help me write landing page copy.
Page type: [product / service / lead magnet / event / waitlist]
Audience: [WHO]
Offer:...Help me write landing page copy.
Page type: [product / service / lead magnet / event / waitlist]
Audience: [WHO]
Offer: [WHAT]
Key benefit: [ONE result]
Price: [cost]
Top 3 objections: [list]
Social proof: [what I have]
Tone: [professional / conversational / bold / friendly]
CTA: [action]
Voice reference: [paste existing copy]
Write:
1. Hero — headline (10 words), subhead, CTA button, visual suggestion
2. Problem — 3 pain points
3. Solution — benefits for each
4. Social proof layout
5. How it works — 3 steps
6. Objection handling
7. Final CTA with urgency
8. Title tag, meta description, OG title
Notes: Copilot in Edge can view your current website and match its voice. If building in a Microsoft tool, Copilot can generate the page layout in Designer or PowerPoint for visual mockup.
Don’t see what you need? tailored to your use case.